Hi! I’m Matt Cromwell
I’ve navigated the WordPress product world for years. On this site, you’ll find the hard-won insights and tips I’ve gathered in blog posts, podcasts, and a newsletter—all designed to help you build a WordPress business to be proud of.
Co-founder of GiveWP
Senior Director of CX at StellarWP
Host of WP Product Talk
I open-source what I’ve learned building and supporting WordPress products so you can grow with confidence.
Matt is “one of the good guys” in my book. A true community builder and participator, he’s been a consistently clear voice in the sometimes murky world of WordPress. He doesn’t seem to shout, ever, but what he says, he’s thought about, and is worth reading, or listening to.
Matt is one of the nicest people in WordPress and brings values and humanity to everything he does, while balancing this against helping businesses to become more successful. His presence in the community truly makes it a better place.
I send one email a week with original content I don’t publish anywhere else. I read and reply to every response—so if you’re growing a WordPress product business, subscribe and let’s talk.
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Latest Blog Post
- Finding the Next Right ThingIt’s my last day at StellarWP. I’m setting out to find the next right thing, a new chapter well worth doing.
Latest Episode of WP Product Talk
- Hosts Katie Keith (Barn2 Plugins) and Zack Katz (GravityKit) are joined by Melissa Love from thedesignspace.co, who builds and sells Kadence add-ons, to explore what it takes to succeed when your product relies on someone else’s platform. We’ll unpack the realities of building an add-on business inside another company’s ecosystem – from navigating limitations and […]