My journey as a WordPress business owner
Tips, Insights, and Experiences
All open-sourced here

After years working in the WordPress product business, I wanted to “open source” my insights and tips. My blog, podcasts, and newsletter are all designed to help you build a better WordPress product business.

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My Story

My Shows

I host two shows to discuss the WordPress creator economy: WP Product Talk, and Glam that Plugin. If you are a WordPress product creator, you’ll want to tune in regularly for experienced insights and tips from me, my co-hosts, and our guests.

Glam that Plugin

Lesley and I audit freemium plugins for how they can improve their conversion rates and adoption. We cover the directory readme, the website, the monetization, and in-plugin marketing. It’s a deep dive, everything a budding new plugin author needs, so tune in!

Watch Glam That Plugin Here

WP Product Talk

Every Wednesday I’m joined by my co-hosts and a special guest to discuss the pains, pitfalls, joys, and successes of running WordPress product-based business.

Watch WP Product Talk Here

Featured Articles

The latest insights and tips from my writings for WordPress business owners.

Want to read more exclusive content? Sign up for my weekly newsletter, with exclusive advice for subscribers only.

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People Saying Nice THings

Matt is “one of the good guys” in my book. A true community builder and participator, he’s been a consistently clear voice in the sometimes murky world of WordPress. He doesn’t seem to shout, ever, but what he says, he’s thought about, and is worth reading, or listening to.
Joost de Valk
Joost de Valk
Founder at Emilia Capital
Matt likes to say he’s “generally helpful since birth” and that’s definitely something I can attest to. Matt’s been a listening ear, generous advice-giver, and co-conspirator over the years, and I’m so glad and grateful to have him in my life.
Lesley Sim
Lesley Sim
co-Founder of NewsletterGlue
It is a pleasure to work alongside Matt. He takes the time to listen and prioritizes you even when you know his schedule is already overloaded. Matt has consistently great insight into business and marketing and puts his ideas forward in an easy-to-understand way.
James Kemp
James Kemp
Founder of IconicWP and Orderable

Giving Back. Building Community. Doing Good.

It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters.

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