3 Comments

  1. John Locke says:

    There are some really great points here, Matt. Specifically, to avoid formulas that appear to be working for other people, and develop your own voice. It helps to know your audience, and why they are reading your blog. The example of Elegant Themes getting readers more engaged when they talk about their own products as opposed to being turned off is interesting and unexpected. If you have legitimate followers who are trying to learn more about your products or service, perhaps that is a good path to take.

  2. Rob from Press Wizards says:

    Great content, and great tips for improving my own corporate blog, which focuses on content for website owners, including performance and design etc, more than our own WordPress development or hosting services. Thanks, Rob http://presswizards.com/

  3. nathanbweller says:

    What a fun talk! I could have talked for hours on this stuff. We should get together every once and a while to talk blogging/publishing.

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